Episode 3
Beyond the Sale Podcast
Michelle Linton and Dusty Rhoton discuss the benefits of using Al, specifically ChatGPT, for real estate agents. They emphasize the importance of staying competitive by adapting to new technologies. The four key steps for using ChatGPT are: prime (defining the role), prompt (clear instructions), polish (adding personal touch), and publish (sharing the content). Dusty highlights the 25/50/25 rule for content creation. They also address potential issues like ChatGPT's "hallucinations" and the need for verification. The conversation concludes with encouragement for agents to experiment with Al tools to enhance their marketing and productivity.
Each month, NAAR President, Michelle Linton and her featured guest will bring you updates and valuable discussions on the topics about the direction of the association, upcoming events, and all the important developments that shape our community. Whether you’re looking to stay in the loop or gain new perspectives, this podcast is the perfect way to engage with the association on a deeper level.
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